What new growth from old ideas spring?

What do I want to achieve on my Mac which is almost possible, but remains just short of reality. It could be "oh so good if only..."

Tuesday, April 29, 2008

iPhone for Business

With the demise of my current basic business phone, I need a replacement. BUT... i have an iPhone for personal use which is more than capable of all my current business requirements. I don't really want another device to carry.

I wonder if Apple are considering business phone account models which suit ordinary people; you know, the ones with full-time life-partners and children, and family and friends as well as part-time business-partners and colleagues and customers. What I could really do with is an iPhone account with two faces and two numbers. One device, two personalities, (just like me).

Now I know the billing arrangements might be complicated for corporate businesses, but if this were split by the network operator, it need not be too onerous. At least there could be a clear demarkation of personal and business uses, but it would need to be set up between Apple and the networks for it to work properly. Can you imagine the demand from users who want an iPhone for both home and work (what other kind of user is there?).

And what a scoop for employers, competing to look after their staff. "We will provide you with the best communication device currently available to maintain contact with your loved ones, you just pay for the call time to them". I can see the Apple advert now - busy worker breaks off to video conference with family while away from home. "Happy birthday".